With support from the World Bank, the PFMS Health Module automated benefit-transfer payments directly into recipients' bank accounts. Imagicaa (via Fino) executed one of the largest financial literacy programmes among ASHA workers in Bihar — developing the evaluation tool, prototype testing it in the field, and running the post-training feedback exercise.
Completed
Planned and executed the promotional activity for Fino Paytech's International Remittance product — positioning promoters across ~70 locations near Fino branches.
11,000+ customers activatedEnquire
Completed
Built a brand activation campaign for this new-age P2P digital payments company, driving merchant & distributor awareness and onboarding among front-end channel partners.
Channel partner networkEnquire
Completed
Event partner for RBI Patna's Electronic Banking Awareness & Training Programme (E-Baat) held at Rabindra Balika Vidyalaya, Rajendra Nagar, Patna.
08 March 2022Enquire
Completed
Successfully completed financial and digital literacy camps across Telangana, Chhattisgarh, Maharashtra, Himachal Pradesh, Uttarakhand, J&K, Rajasthan, Assam, Manipur and Tripura.
10 States CoveredEnquire
Completed
Ran the on-ground pre-hype activity ahead of health awareness & consultation camps, using door-to-door interaction and auto-rickshaw announcements to drive community participation.
Health & wellness outreachEnquire
Completed
Conducted street plays in local language with Fino's district teams, helping the rural populace understand digital transactions in an entertaining, educational format.
Rural BiharEnquire
Completed
Ran wall-writing and hoarding campaigns in Patna West awaring communities not to misuse water or spread dirt near water taps, supporting PHED's Har Ghar Nal Jal initiative.
Patna West, BiharEnquire
Completed
Delivered solid waste management training modules with Datawise Management Services, Hyderabad, and with Patna University's National Service Scheme (NSS) unit.
Training & capacity buildingEnquire
Completed
Carried out quantification & characterization of municipal solid waste across urban local bodies in Bihar — Nagar Nigam, Nagar Parishad and Nagar Panchayat.
Statewide field studyEnquireProud member of the Public Relations Consultants Association of India.
Dr. Rakesh Ranjan won "Best Campaigner in Financial Communication."
Team Imagicaa won "Best Campaigner in Public Awareness."
Partner with us on your next CSR, IEC, or awareness campaign — or volunteer to help run one.
Every Sunday
Every Sunday, our volunteers serve a warm, wholesome meal to people experiencing homelessness, daily-wage workers and the elderly across Patna — because everyone deserves dignity, one plate at a time.